Written by: Dave Macleod
Long-standing partners Hirsch’s renew deal with KZN Cricket
Durban – After striking up a partnership nearly thirty years ago, South
African appliance giant Hirsch’s has renewed its partnership with KZN
Cricket with an emphasis on growing cricket in the province.
From their start in 1992 to the present day, the proudly Durban brand
has become a mainstay amongst cricket fans in the province and founder
Allan Hirsch is excited about what the future holds for the partnership.
“It was a very simple decision to renew our contract with KZN cricket,”
“We have been associated with them for many years and I must say in the
last few years there has been so much improvement.
“Dealing with them has just become a pleasure. The enthusiasm and
excitement I feel from them is something that was lacking for a while
and I wish them all the best going forward.
“We have had our ups and downs but cricket is my passion and that is why
I get involved. It is for the love of the game more than a business
For Hirsch it’s more about the love of the sport and helping a union
that is close to his heart than anything else.
“I don’t look at the partnership as a business decision, it is a passion
for me and I can contribute and assist and I am happy to do so,” he
Having seen KZN Cricket grow from where it was post-unification to being
the number one affiliate in South Africa is a journey that no other
partner has been on and for the team at KZN Cricket having Hirsch’s on
board is another major victory.
“We are incredibly proud of being associated with successful KZN brands
and Hirsch’s is one of the biggest,” CEO of KZN Cricket Heinrich Strydom.
“They have played a major role in cricket in KZN and their support has
been an important part of getting the union into the position that it is
“To see a company like Hirsch’s, who were devastated by the recent
looting and unrest in KZN, continue to give to their communities is an
example of a brand that we want to be aligned with.
“We want to thank Allan and his team and hope that the relationship can
continue to grow from strength to strength.”
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Founder of Hirsch's Allan
Hirsch (right) is presented with signed Hollywoodbets Dolphins shirts by
KZN Cricket CEO Heinrich Strydom (left). Hirsch's have renewed their
partnership with KZN Cricket and will continue their relationship that
has been going for close to thirty years.
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